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W:O:A & Krombacher won the Brand Activation Award at European Festival Award 2022

Created by WackenHelge
01/19/2023

Metalheads!

We are more than stoked to announce that we won The Brand Activation Award 2022 at the European Festival Awards 2022 for our “Growling Creatures” Project together with Krombacher!  
 
Obviously, we all know who would really deserves this award: The brown hare and lynx who contributed to metalcore banger Furry Inferno and the bison and grey seal who joined together for death metal song Small Number Of The Beast. 

With a reach of over 18 million via our joined Social Channels, the campaign was a huge success for all parties involved and most importantly created the awareness for endangered species. We are happy to say that we are definitely planning to continue it in 2023, so watch out for wild animals at W:O:A (not only the two legged ones!).  
 
By the way: You can still order the great shirts we designed for the project at metalmerch.com and support the campaign by getting one.
 
Thank you again European Festival Association for the honor and invitation and to everybody who voted for us!
 
yours
W:O:A team

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